Decades of engineering excellence, trusted by elite athletes and world-class facilities across 160+ countries.
Life Fitness was born from a simple belief: everyone deserves equipment that matches their ambition. From our very first treadmill to powering the world's most elite training facilities, we have never stopped engineering fitness solutions that deliver unparalleled performance, durability, and innovation.
Today, our portfolio spans cardio, strength, and group training solutions under globally recognized brands — Life Fitness, Hammer Strength, Cybex, ICG, and SCIFIT — each engineered to meet the demands of serious athletes and top-tier facilities.
To inspire healthier lives by designing and delivering the world's most innovative and reliable fitness equipment — empowering every individual and facility to achieve their fullest potential.
A world where movement is limitless — where breakthrough technology meets human determination, creating fitness experiences that transcend barriers and redefine what's possible.
A world-class team with decades of combined expertise in fitness engineering, sports science, and global business.
President & CEO
Chief Innovation Officer
VP, Global Sales
We pioneer technology that defines the future of fitness — every product a breakthrough.
Every weld, every sensor, every interface — built to the highest standards on the planet.
We keep our promises — to athletes, partners, and all who trust the Life Fitness name.
Fitness unites. We invest in communities, programs, and people who make the world healthier.
From New York to New Delhi, our global network of dealers, service technicians, and partners ensures you always have expert support — before and after every purchase.
Connect with our team today. Let's build a fitness environment that drives results for your members.